Tag: branding

Lessons from the Juventus brand evolution

Lessons from the Juventus brand evolution

Over the past months, we have had countless opportunities to talk about the launch of the new Juventus identity, which the club has partnered on with Interbrand. While we had anticipated that the launch would cause a stir, this now appears as a considerable understatement. We have had conversations with fans, football enthusiasts, radios, sports journalists, business journalists, design commentators,…

Read more

Creative Spotlight: 6 Steps to Increase Your Pace

Creative Spotlight: 6 Steps to Increase Your Pace

Sed ut perspiciatis, unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam eaque ipsa, quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt, explicabo. Nemo enim ipsam voluptatem, quia voluptas sit, aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos, qui ratione voluptatem sequi nesciunt, neque porro quisquam est, qui dolorem ipsum, quia dolor sit, amet, consectetur, adipisci velit, sed quia non numquam eius modi tempora incidunt, ut labore et dolore magnam aliquam quaerat voluptatem. Ut enim ad minima veniam, quis nostrum exercitationem ullam corporis suscipit laboriosam, nisi ut aliquid ex ea commodi consequatur?

Read more